Aurora Mini Dress
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About Amanda Uprichard
“People ask me who I design for, and I always say I draw inspiration from everyone. All kinds of women: doctors, writers, lawyers, sisters, cousins, moms, teenagers,” says Amanda.
Amanda's clothing starts off as sculpture. She usually drapes her work in progress on a mannequin, or anyone standing close by. She and her team sculpt the item until it becomes the easy-to-wear, pull-it-on piece of clothing that her line is known for: comfortable and luxurious with a splash of sexiness.
The Amanda Uprichard woman runs her own company during the day and meets up with her girls for happy hour after that. At home she’s a power mother juggling family, work, and life. She’s well-read, travels a lot and is constantly expanding her horizon. She’s attracted to the feminine, the sophisticated, a touch of edge.