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About Fits

Fits™ has been knitting socks out of Niota, Tennessee since 1902, upholding the honor of owning the oldest operating hosiery mill in the United States. This small, family-owned company is dedicated to designing the best fitting performance socks in the industry.

Whether you are in need of athletic socks, outdoor socks, tactical socks, or everyday socks, no doubt you will find your sole mate within the Fits sock line.

Each and every pair of Fits socks is made from two-ply, compact-spun, ultrafine merino wool, to deliver an optimal blend of durability and comfort. The brand’s commitment to crafting a high-quality product means that every sock is proudly made in the U.S.A, from the finest materials, and of the utmost standards.

Fits socks = True Americana