Jacques Keklikian and his wife Elise, Armenian refugees, opened a small workshop in 1933 at 33 rue Allard in St. Tropez. Jacques, a gifted craftsman, began manufacturing strappy leather sandals while Elise enhanced her husband’s creativity with her own knowledge of couture. Jacques would trace the outlines of the feet of friends and neighbors on pieces of cardboard and later that night cut out the leather shoe soles; the starting point in the assembly of the highly acclaimed Tropezienne sandals. His sandals were already adorning the feet of artists, painters, writers, French filmmakers and tourists: the likes of Brigitte Bardot, Madeleine Renaud, Françoise Giroud, Joan Collins, Cocteau, Picasso, Colette, Paul Géraldy, Oliver Hardy and many others, who flocked to St. Tropez every summer. K. Jacques is more than just a name; the brand symbolizes luxury, fashion, elegance, comfort and innovation brought to life by the Keklikian family. Jacques wished to link his name inextricably with his creation, representing his pride in the product. In order to evoke a name that would become etched on the minds of his customers he decided to reverse the order of his name eventually settling on the now world-renowned label of K. JACQUES. The fashion house of K. Jacques is currently led by their children, who together with the new generation of grandchildren, extended family and new talent have consolidated and disseminated K. Jacques’ dazzling reputation based on a tradition of quality, longevity, refinement, audacity, ethics and creativity.