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In the 1990s, Timex vigorously pursued its long tradition of technological innovation and market leadership. The company introduced the industry's first electroluminescent watch face in 1992, when the blue-green Indiglo® night light appeared on some of its digital and analog watches. Today, more than 75 percent of all Timex watches are equipped with the Indiglo night light. The All-Day Indiglo® display, using a hologram-like material, provides greater contrast between digital numbers and the display background. In 1994, Timex introduced the Data Link® watch, a sophisticated wrist instrument that carries scheduling, phone numbers, and other personal information, having collaborated with Microsoft® to create the necessary software to communicate the data from computer to watch. In 1998, Timex pioneered its i-Control™ turn n pull analog alarm watch and, in a joint venture with Motorola®, a new wrist pager called Beepwear®.
Today, the Timex Corporation is the nation's leading watch manufacturer. With a large and varied line of watches, Timex has the style for everyone. From the locker room to the board room, there is a great Timex style time-piece for you.